Solutions

Incentive & Loyalty Solutions

Restaurant.com is a pioneer in the deal space– a trusted partner for restaurants and businesses and valued source for consumers. Since 2004, our Business Incentives division has worked closely with leading retailers, fortune 100 companies and small-to-medium businesses helping influence consumer behavior with Incentive & Loyalty Solutions.

Incentives are a powerful motivation tool– learn how to improve your marketing mix with Restaurant.com

Acquisition

Engagement

Retention

Loyalty

Incentive & Loyalty Solutions

Restaurant.com is a pioneer in the deal space– a trusted partner for restaurants and businesses and valued source for consumers. Since 2004, our Business Incentives division has worked closely with leading retailers, fortune 100 companies and small-to-medium businesses helping influence consumer behavior with Incentive & Loyalty Solutions.

Incentives are a powerful motivation tool– learn how to improve your marketing mix with Restaurant.com

Acquisition

Engagement

Retention

Loyalty

acquisition

Acquisition

Question: How can incentives help increase ROI?

Incentives are a great way to drive acquisition and boost sales. Retailers frequently offer discounts, free shipping and free products or services to motivate consumer behavior. The problem: while effective, these methods are often expensive and impact your profitability. The solution: offer an incentive instead of discounting and achieve similar results for less. We help businesses increase ROI by maximizing response in key marketing channels while reducing costs. 

Email

According to HubSpot, 75% of companies surveyed agreed e-mail offers "excellent" to "good" return on investment (ROI).¹ Adding incentives to your promotional strategy can help increase email open, click-through and conversion rates. More conversions lead to a better ROI and a healthier bottom line.

Direct Mail

According to USPS®, 98% of consumers check their mail on a daily basis and 77% immediately sort through it.² Adding an incentive can increase direct mail response– driving both in-store and online traffic. We help businesses stretch their marketing dollars with high-value, low-cost solutions.

Website

According to HubSpot, "For every $92 spent acquiring customers, only $1 is spent converting them."¹ Converting casual shoppers into buyers is a challenge marketers face everyday. Offer an incentive to entice abandoned shoppers and watch your conversion rates climb.

¹http://www.hubspot.com/marketing-statistics
²http://lob.com/blog/7-direct-mail-marketing-stats-that-may-surprise-you/

Acquisition

Question: How can incentives help increase ROI?

Incentives are a great way to drive acquisition and boost sales. Retailers frequently offer discounts, free shipping and free products or services to motivate consumer behavior. The problem: while effective, these methods are often expensive and impact your profitability. The solution: offer an incentive instead of discounting and achieve similar results for less. We help businesses increase ROI by maximizing response in key marketing channels while reducing costs. 

Email

According to HubSpot, 75% of companies surveyed agreed e-mail offers "excellent" to "good" return on investment (ROI).¹ Adding incentives to your promotional strategy can help increase email open, click-through and conversion rates. More conversions lead to a better ROI and a healthier bottom line.

Direct Mail

According to USPS®, 98% of consumers check their mail on a daily basis and 77% immediately sort through it.² Adding an incentive can increase direct mail response– driving both in-store and online traffic. We help businesses stretch their marketing dollars with high-value, low-cost solutions.

Website

According to HubSpot, "For every $92 spent acquiring customers, only $1 is spent converting them."¹ Converting casual shoppers into buyers is a challenge marketers face everyday. Offer an incentive to entice abandoned shoppers and watch your conversion rates climb.

¹http://www.hubspot.com/marketing-statistics
²http://lob.com/blog/7-direct-mail-marketing-stats-that-may-surprise-you/

engagement

Engagement

Question: How can incentives help influence engagement?

Marketers today are constantly searching for strategies to influence consumer behavior. How do we increase mobile app downloads and usage? How do we generate more followers on social media? How do we gather valuable feedback from customers? The solution: offer an incentive and reward desired behavior. Adding incentives to your mobile, social media and content strategies can help increase engagement and improve conversion.

Mobile App

According to Peanut Labs, Incentives are the key to increased app usage and engagement. "When users receive special, exclusive or otherwise desirable rewards and experiences for using an app, they're more likely to see the value in repeated, regular use."¹ Offer incentives to influence and reward engagement.

Social Media

According to Annex Cloud, "62% of millennials say that if a brand engages with them on social networks, they are more likely to become a loyal customer."² Encourage followers to share, like or comment on your content and reward their engagement. Or attract new followers with dining, entertainment and travel rewards.

Surveys

Surveys provide valuable insights for marketers. According to Peanut Labs, "Offering surveys in exchange for real, desirable rewards gamifies the process. With a clear and desirable benefit in mind, few customers will have concerns about filling out surveys."¹ Increase survey response by rewarding customers for their valuable feedback.

¹http://web.peanutlabs.com/incentives-are-the-gateway-to-increased-app-use-engagement/
²http://www.annexcloud.com/blog/2017/01/10/standout-customer-loyalty-stats-2017/

Engagement

Question: How can incentives help influence engagement?

Marketers today are constantly searching for strategies to influence consumer behavior. How do we increase mobile app downloads and usage? How do we generate more followers on social media? How do we gather valuable feedback from customers? The solution: offer an incentive and reward desired behavior. Adding incentives to your mobile, social media and content strategies can help increase engagement and improve conversion.

Mobile App

According to Peanut Labs, Incentives are the key to increased app usage and engagement. "When users receive special, exclusive or otherwise desirable rewards and experiences for using an app, they're more likely to see the value in repeated, regular use."¹ Offer incentives to influence and reward engagement.

Social Media

According to Annex Cloud, "62% of millennials say that if a brand engages with them on social networks, they are more likely to become a loyal customer."² Encourage followers to share, like or comment on your content and reward their engagement. Or attract new followers with dining, entertainment and travel rewards.

Surveys

According to Annex Cloud, "62% of millennials say that if a brand engages with them on social networks, they are more likely to become a loyal customer."² Encourage followers to share, like or comment on your content and reward their engagement. Or attract new followers with dining, entertainment and travel rewards.

¹http://web.peanutlabs.com/incentives-are-the-gateway-to-increased-app-use-engagement/
²http://www.annexcloud.com/blog/2017/01/10/standout-customer-loyalty-stats-2017/

retention

Retention

Question: How can incentives help improve retention?

The statistics surrounding retention and loyalty are staggering, yet so many businesses neglect these important customer segments. Did you know: Lowering your customer churn rate can increase your profitability by as much as 125%?¹ Focusing your marketing efforts on a customer retention strategy can provide quick and easy wins for your business. Furthermore, incorporating incentives can help drive repeat business, influence purchase behavior and reduce customer attrition. 

Average Order Value

We help businesses increase AOV by targeting customer segments with "Spend & Get" and "Gift With Purchase" promotions. Adding an incentive with a threshold can increase basket size and behavior. Our high-value, low cost incentives help increase average spend while reducing promotional costs.

Reduce Attrition

According to Invesp, "44% of companies have a greater focus on customer acquisition vs. 18% that focus on retention."² It's easy to neglect your current customers when you're focus is primarily on new business. Improve retention rates by engaging this important customer segment with offers and rewards that are personalized and relevant.

Reactivation

According to Accenture, 72% of consumers would be enticed by promotions or coupons to shop at a store they have not used in the last year.³ Reactivation campaigns can help generate revenue with relatively minimal effort. Offer an incentive to win-back customers and boost sales.

¹http://www.annexcloud.com/blog/2017/01/10/standout-customer-loyalty-stats-2017/
²http://www.invespcro.com/blog/customer-acquisition-retention/
³http://www.accenture.com/us-en/insight-retail-holiday-shopping-survey

Retention

Question: How can incentives help improve retention?

The statistics surrounding retention and loyalty are staggering, yet so many businesses neglect these important customer segments. Did you know: Lowering your customer churn rate can increase your profitability by as much as 125%?¹ Focusing your marketing efforts on a customer retention strategy can provide quick and easy wins for your business. Furthermore, incorporating incentives can help drive repeat business, influence purchase behavior and reduce customer attrition. 

Average Order Value

We help businesses increase AOV by targeting customer segments with "Spend & Get" and "Gift With Purchase" promotions. Adding an incentive with a threshold can increase basket size and behavior. Our high-value, low cost incentives help increase average spend while reducing promotional costs.

Reduce Attrition

According to Invesp, "44% of companies have a greater focus on customer acquisition vs. 18% that focus on retention."² It's easy to neglect your current customers when you're focus is primarily on new business. Improve retention rates by engaging this important customer segment with offers and rewards that are personalized and relevant.

Reactivation

According to Accenture, 72% of consumers would be enticed by promotions or coupons to shop at a store they have not used in the last year.³ Reactivation campaigns can help generate revenue with relatively minimal effort. Offer an incentive to win-back customers and boost sales.

¹http://www.annexcloud.com/blog/2017/01/10/standout-customer-loyalty-stats-2017/
²http://www.invespcro.com/blog/customer-acquisition-retention/
³http://www.accenture.com/us-en/insight-retail-holiday-shopping-survey

loyalty

Loyalty

Question: How can incentives help strengthen loyalty?

According to Annex Cloud, "64% of retailers say that their loyalty program is their best method of connecting with customers."¹ The secret to building customer loyalty is offering personalized and relevant rewards. The problem many marketers face today is how to measure and improve their loyalty offering. The good news: we're loyalty experts. We help businesses strengthen promotions, increase customer satisfaction and enhance loyalty programs with exciting and relevant rewards.

Strengthen Promotions

We help businesses strengthen promotions with the broad appeal of dining, entertainment and travel rewards. Our incentive and loyalty solutions complement any campaign or promotion, offering tremendous value at a fraction of the cost. Talk to our incentives experts and learn how to give your promotions a boost.

Customer Satisfaction

According to a recent research study conducted by Virtual Incentives, 56% percent of respondents said that receiving a personalized incentive would improve their consideration of the brand. "Most respondents felt that a personalized incentive made them feel respected as a customer."¹ Our incentives make great gifts– show customers your appreciation for their loyalty.

Loyalty Programs

According to Annex Cloud, "75% of US companies with loyalty programs generate a positive return on investment."² We work with brands to improve their loyalty offering with the broad appeal of dining, entertainment and travel rewards. We offer a variety of services to ensure a seamless integration with any platform and a smooth experience for your customers.

¹http://lob.com/blog/7-direct-mail-marketing-stats-that-may-surprise-you/
²http://www.annexcloud.com/blog/2017/01/10/standout-customer-loyalty-stats-2017/

Loyalty

Question: How can incentives help strengthen loyalty?

According to Annex Cloud, "64% of retailers say that their loyalty program is their best method of connecting with customers."¹ The secret to building customer loyalty is offering personalized and relevant rewards. The problem many marketers face today is how to measure and improve their loyalty offering. The good news: we're loyalty experts. We help businesses strengthen promotions, increase customer satisfaction and enhance loyalty programs with exciting and relevant rewards.

Strengthen Promotions

We help businesses strengthen promotions with the broad appeal of dining, entertainment and travel rewards. Our incentive and loyalty solutions complement any campaign or promotion, offering tremendous value at a fraction of the cost. Talk to our incentives experts and learn how to give your promotions a boost.

Customer Satisfaction

According to a recent research study conducted by Virtual Incentives, 56% percent of respondents said that receiving a personalized incentive would improve their consideration of the brand. "Most respondents felt that a personalized incentive made them feel respected as a customer."¹ Our incentives make great gifts– show customers your appreciation for their loyalty.

Loyalty Programs

According to Annex Cloud, "75% of US companies with loyalty programs generate a positive return on investment."² We work with brands to improve their loyalty offering with the broad appeal of dining, entertainment and travel rewards. We offer a variety of services to ensure a seamless integration with any platform and a smooth experience for your customers.

¹http://lob.com/blog/7-direct-mail-marketing-stats-that-may-surprise-you/
²http://www.annexcloud.com/blog/2017/01/10/standout-customer-loyalty-stats-2017/

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